John Kennedy is executive vice president of Lincoln Financial Group and Chief Distribution and Brand Officer. In this role, he has oversight for Lincoln’s industry-leading wholesale franchise, Lincoln Financial Distributors, Inc. (LFD), focused on Retirement Solutions, Life & Executive Benefits and MoneyGuard businesses. He also leads Lincoln’s brand, sponsorship, advertising and consumer insights organizations, which includes Lincoln’s partnership with the Philadelphia Eagles Organization. He is a member of the company’s Senior Management Committee.
Kennedy currently serves on the board of the Insured Retirement Institute (IRI), a leading association that champions retirement security through advocacy, awareness, research, and the advancement of digital solutions. He is also actively involved in The Alliance for Lifetime Income, a non-profit organization focused on creating awareness and educating Americans about the importance of protected lifetime income.
Kennedy was previously senior vice president and head of Retirement Solutions Distribution for LFD and led its relationship management organization. Prior to joining Lincoln, Kennedy held various leadership roles at MetLife Investors, AXA Distributors and PLANCO, a financial services subsidiary of The Hartford.
He received a bachelor’s degree from St. Joseph’s University in Philadelphia, PA.